• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Boss Girl Creative

Business & Life Musings from a Successful Serial Entrepreneur

  • ABOUT
  • START HERE
    • ARE YOU NEW HERE? START HERE!
    • BACK POCKET VIP COACHING
    • EPISODE GUIDE
  • MY BOOK
  • MY PLANNER
  • RESOURCES
  • CONTACT

EPISODE 032 – WHO IS YOUR IDEAL CUSTOMER? #MYBLUEPERSON

January 20, 2016 By Taylor Bradford

 

CLICK TO LISTEN TO THIS EPISODE

SUBSCRIBE TO THE SHOW

BGC ANNOUNCEMENTS
* Welcome to the 32nd episode of the Boss Girl Creative Podcast!! In Today’s episode, Jennifer and I discuss the finding your blue person…aka your ideal customer/reader.
* Have comments or questions? Tweet/IG using the hashtag #BOSSGIRLQA or call in: (707) BOSS-GIRL
* Support Boss Girl Creative endeavors by joining the BGC Crew!
* Join me in the Facebook Group on Wednesday nights at 9pm CST for a live Q&A answer session!! Send me your questions through email, phone or #BOSSGIRLQA on Twitter/Instagram
* Want a direct link to the podcast feed? Click here.
* Use these Hashtags on Social Media: #bossgirlcreative #bossgirlchat

INSIDE THIS EPISODE
* What is your Ideal Customer Avatar? What does that mean?
* Attracting the people you want to serve
* Are you your ideal customer?
* Figuring out your ideal customer
* What problem are you solving?
* Everyone has a trigger for why they buy something
RESOURCES
BSchool
1000 True Fans
FIND TAYLOR ONLINE

Blog – taylorbradford.com
Instagram – @taybradfordblog
Facebook – taybradfordblog
Pinterest – taybradfordblog
Twitter – @taybradfordblog

FIND JENNIFER ONLINE
Blog – Busy Being Jennifer
Instagram – @BusyBeingJennifer
Handmade Biz – Homespun Happiness
Facebook – facebook.com/BusyBeingJennifer
Twitter – twitter.com/busybeingjenn
Shop Facebook – facebook.com/HomespunHappiness
Shop Instagram – instagram.com/shophomespunhappiness/

HELP SPREAD THE BOSS GIRL LOVE!
It would be amazeballs if you shared Boss Girl Creative Podcast with your fellow Boss Girls on Twitter. Click here to tweet some love!
If you love this podcast, head on over to iTunes and kindly leave a rating, a review and subscribe!

WAYS TO SUBSCRIBE TO THE BOSS GIRL CREATIVE PODCAST
Click here to subscribe via iTunes
Click here to subscribe via Boss Girl Creative Newsletter
Click here to subscribe via Stitcher

FEEDBACK + PROMOTION
You can ask your questions and leave your comments by either calling (707) BOSS-GIRL, emailing hello@bossgirlcreative.com or go to the Boss Girl Creative Facebook group!

Tweet
Pin
Share
0 Shares

Filed Under: Business, PODCAST EPISODES Tagged With: episode 32, how to figure out your ideal customer, ideal customer avatar, who is your ideal customer

Previous Post: « EPISODE 031 – INTERVIEW WITH NIYC PIDGEON
Next Post: EPISODE 033 – INTERVIEW WITH HOPE ALCOCER »

Reader Interactions

Trackbacks

  1. #bloggingedumacation - All About Media Kits - Pink Heels Pink Truck says:
    March 19, 2017 at 11:51 am

    […] | Reader Avatar (aka your Blue Person) And no, I’m not talking about the movie. Describe your reader in a section on your Media […]

    Log in to Reply
  2. EPISODE 089 - HOW TO GET YOUR READERS TO COME BACK - Boss Girl Creative says:
    April 18, 2018 at 8:53 pm

    […] for supporting the brands that support BGC!** * Shout-out to Liv!! Go follow her on Instagram!! * BGC Episode 32 – Finding Your Ideal Reader (aka your Blue Person) * Shout-out to Trish!! Go follow her on Instagram!! * BGC Episode 88 – […]

    Log in to Reply
  3. EPISODE 079 - MOVING YOUR BRAND FORWARD - Boss Girl Creative says:
    April 18, 2018 at 8:56 pm

    […] Contest! Enter here: http://bit.ly/bgcgratitude2016 * BGC Episode 002 – Building Your Brand * BGC Episode 032 – Who Is Your Ideal Customer? #MYBLUEPERSON * BGC Episode 001 – Invest in […]

    Log in to Reply
  4. EPISODE 048 - ALL ABOUT MEDIA KITS - Boss Girl Creative says:
    April 25, 2018 at 11:03 pm

    […] Anthropologie (I’m not sure if this is their current information, but this gives you an idea) Episode 032 – Who is Your Ideal Customer EPISODE 027 – Pitching Brands Diana Bockus – Downhome Traveler Remove Amazon Links from […]

    Log in to Reply
  5. EPISODE 034 - MONETIZING YOUR BRAND - Boss Girl Creative says:
    April 25, 2018 at 11:27 pm

    […] another option for Etsy affiliates) No Follow Links – What Is That Podcast Episode Who Is Your Ideal Customer #MyBluePerson Podcast Episode Clever Girls Sverve The Sits Girls – Massive Sway Group Lunchbox Izea Mode Pollinate Weave […]

    Log in to Reply
  6. EPISODE 087 - WHEN YOU FINALLY HAVE AN A-HA! - Boss Girl Creative says:
    April 26, 2018 at 10:12 am

    […] Girl Creative. Thank you for supporting the brands that support BGC!** * BGC Episode 32 – Who Is Your Ideal Customer? * Visit Jaelan’s blog: Making Mrs. […]

    Log in to Reply
  7. EPISODE 169 - OLD SCHOOL BLOGGING STRATEGY - Boss Girl Creative says:
    September 26, 2018 at 12:14 am

    […] Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl * BGC Crew * RFE Hosting * Blue Person Podcast Episode * […]

    Log in to Reply
  8. EPISODE 096 - NEWBIES START HERE - Boss Girl Creative says:
    April 21, 2019 at 11:36 am

    […] or No Follow…What is it?? * PODCAST EPISODE: Disclosures & the FTC * PODCAST EPISODE: Finding Your Ideal Customer (aka #myblueperson) * PODCAST EPISODE: Mastering Pinterest * PODCAST EPISODE: Best Blogging Tips * […]

    Log in to Reply
  9. EPISODE 220 - BUILDING YOUR BRAND STORY - Boss Girl Creative says:
    August 27, 2019 at 11:22 pm

    […] **Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.** * RESOURCE: Here’s my Course!!! Unlocking Your SEO Potential * DISCOUNT: Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl * SUPPORT THE SHOW: BGC Crew * RESOURCE: Need Website Hosting Services? RFE Hosting * BOOKS: Must Read Business Books for 2019 (blog post on TaylorBradford.com) * PODCAST SEGMENT: Ask Taylor Segment (submit your questions!) * SUBSCRIBE: My new YouTube Channel! * HIRE ME: Click here to book your own Sounding Board Strategy Session * BGC SUPER FANS: Sign up here!! * MY COURSES: click here to get to my courses * BOOK: Brand Brilliance by Fiona Humberstone * PODCAST EPISODE: Finding Your Blue Person […]

    Log in to Reply
  10. EPISODE 179 - HOW TO MARKET YOUR BUSINESS OR BLOG (PART 1) - Boss Girl Creative says:
    December 4, 2019 at 4:03 pm

    […] **Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.** * Here’s my Course!!! Unlocking Your SEO Potential * Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl * BGC Crew * Need Website Hosting Services? RFE Hosting * BOOK RECOMMENDATION: Brand Brilliance by Fiona Humberstone * Modern Florals by AlliK * Defining Your Blue Person Podcast Episode […]

    Log in to Reply
  11. EPISODE 142 - THIS I KNOW TO BE TRUE - Boss Girl Creative says:
    January 10, 2020 at 9:36 am

    […] to certain products and/or services.** * Here’s my Course!!! Unlocking Your SEO Potential * Finding Your Blue Person * Shout-out to Morgan from Paisley & Jade * MASTERMIND PROGRAM IS OPEN FOR […]

    Log in to Reply
  12. EPISODE 090 - WRITING FOR YOUR IDEAL READER - Boss Girl Creative says:
    February 21, 2020 at 12:31 pm

    […] Mrs. M – her a-ha moment and how she’s moving forward with her blog (BGC Episode 88) * BGC Episode 32 * Evernote * Asana * Happy Planner * Erin Condren * BC Content Replay * Shout out to Kara from […]

    Log in to Reply
  13. EPISODE 088 - IDEAL READER CASE STUDY: MAKING MRS. M - Boss Girl Creative says:
    February 21, 2020 at 9:12 pm

    […] Facebook Page * Jaelan’s Instagram * Episode 87 – When You Get Your A-Ha! * Episode 32 – Finding Your Ideal Reader * Episode 84 – Creating More Content * Episode 76 – Where to Start in Google Analytics […]

    Log in to Reply
  14. EPISODE 064 - DEFINING YOUR NICHE: YES OR NO? - Boss Girl Creative says:
    March 3, 2020 at 1:17 pm

    […] Julie (Live From Julie’s House) * Email me for Link Party Service Offerings * BGC Episode 32: Finding Your Ideal Customer * BGC Episode 5: Finding Your […]

    Log in to Reply

Footer

LET’S BE EMAIL BIZ BESTIES!

a weekly dose of business tips, resources & recommendations + notations from Taylor, straight to your inbox!

MOST RECENT EPISODES

  • EPISODE 518 – HOW I’M USING CHATGPT + TRELLO TO MANAGE 3 BRANDS WITHOUT LOSING MY MIND
  • EPISODE 517 – BOOKS, BOUNDARIES & BROKEN TRUST: A BUSINESS OWNER’S WEEK IN REVIEW
  • EPISODE 516 – THE AI ASSISTANT THAT UNDERSTOOD MY BRAND BETTER THAN I COULD
  • EPISODE 515 – YOUR NICHE ISN’T THE PROBLEM
  • EPISODE 514 – BE UNBOTHERED. SHARE IT ANYWAY.

LISTEN TO THE SHOW!

BOOKMARK THIS LINK >> bossgirlcreative.com/listen & select your fav listening platform

CONNECT WITH ME ON SOCIAL

  • Email
  • Facebook
  • Instagram

PRIVACY POLICY

Copyright © 2025 · Boss Girl Creative