CLICK PLAY TO LISTEN TO THIS EPISODE...
ANNOUNCEMENTS
- Welcome to the 554th episode of the And So… Podcast!! In this episode, I walk you through why your funnel shouldn’t stop at checkout — and how strategic back-end marketing can quietly become your biggest profit driver.
- Want a direct link to the podcast feed? Click here.
- Use this Hashtag on Social Media: #AndSoPodcast
PODCAST EPISODE SYNOPSIS
Your funnel isn’t finished at checkout — and if that’s where it stops, you’re leaving profit on the table. In this episode, I break down the power of back-end marketing and how to turn buyers into repeat customers with simple, strategic touchpoints. From Hello Bars to intentional ad placements & captions inside your course framework, this is how you build a quiet, consistent profit engine that supports your main offer long after the sale.
RESOURCES MENTIONED
NOTE: Some links below contain affiliate/referral links. It is a way for this site to earn advertising fees by advertising or linking to certain products and/or services.
- DISCOUNT: Code for 30+ free days of Podcast Audio Hosting through Libsyn: bossgirl
- RESOURCE: Need a Podcast Editor? Hire mine & tell him I referred you…The Podcast Man
- WORK WITH ME: Back Pocket VIP Coaching
- YOUTUBE CHANNEL: Subscribe >> The House of Sugar Creek
- MY BOOK: Snag a copy! Pillars & Purpose: How to Build a Business That Works for You
- RESOURCE: Contract Templates for your Business
- YOUTUBE CHANNEL: Subscribe to the BGC YouTube Channel and listen to my episodes via YouTube!
- MY 90-DAY UNDATED PLANNER: Buy it here!
- RESOURCE: Receive 20% off your first month or your first year with Dubsado
- RESOURCE: Receive 50% off your first full year with FloDesk (+ a 14-day free trial)
- LEAVE A MESSAGE: Click Here
- SEARCH BAR CONFESSIONS: Starts at 13:15
- BUSINESS NUGGET: Starts at 17:20
- RESOURCE: Check out Hilma products – $10 off for ya!
- RESOURCE: The Clarity Catch-Up Mini Workbook (FREEBIE)
- RESOURCE: The Clarity Code (reflection deck)
- RESOURCE: The Clarity Shot
EPISODES YOU MIGHT ALSO ENJOY...
EPISODE 553 – THE REAL REASON YOUR GOALS AREN’T WORKING – AND WHAT TO DO INSTEAD
EPISODE 544 – YOU’RE ALLOWED TO SAY NO
EPISODE 504 – MAKING TIME FOR YOURSELF & MORE
EPISODE 444 – YOUR MINDSET MATTERS
EPISODE 404 – VULNERABILITY & HOW IT AFFECTS OUR POWER
EPISODE 354 – YOUR BUSINESS, YOUR RULES
EPISODE 304 – BEING REALISTIC IN BUSINESS
EPISODE 254 – THE PAUSE OF 2020
EPISODE 204 – TIPS FOR HOSTING AN EVENT FOR CREATIVES
EPISODE 154 – NITTY GRITTY INTERVIEW WITH BETH KIRBY (LOCAL MILK BLOG)
FIND TAYLOR ONLINE...
Blog – The House of Sugar Creek
Instagram – @taylorlbradford
Facebook – bossgirlcreative
Pinterest – thehouseofsugarcreek
TikTok – @taylorlbradford
YouTube – The House of Sugar Creek
YouTube – Boss Girl Creative
HELP SPREAD THE LOVE FOR THE PODCAST
If you love this podcast, head on over to Spotify & follow (CLICK HERE). If Spotify isn’t your jam, pop over to Episodes.fm & select your favorite podcast listening app to listen through!
WAYS to subscribe to "AND SO..." PODCAST
LET'S BE EMAIL BESTIES...ADD YOUR DEETS HERE!
LEAVE A MESSAGE
INSIDE THIS EPISODE
🖤 Why your funnel shouldn’t end at checkout — and what to do instead
🖤 The difference between upsells, down sells, and true back-end offers
🖤 How to turn a one-time buyer into a repeat customer with simple tweaks
🖤 Real examples of back-end marketing inside your course framework
🖤 Why the back end is where profit lives (and how to build it without burnout)
🖤 The key mindset shift: your main offer is the entry point — not the end game
PODCAST SUPPORTERS
podcast categories
