Episode #305: You Are Cut Out for This
TAYLOR BRADFORD: You are listening to episode number 305 of the Boss Girl Creative podcast. Today I’m talking about you are cut out for this. On to the episode.
Welcome to Episode 305. I’m your host, Taylor Bradford, thank you so much for pressing play on today’s episode, which is all about being cut out for this. And what I mean by that is you are cut out to have the life that you’ve always dreamed of, and the business that you’ve always dreamed of, because you built it with intention and purpose and soul. That’s what I’m talking about today. But before I do that, I want to say this is the last week for the Inner Circle to be open. The doors are closing on April 15. So when you hear this episode, you have basically 24, 36 hours left to get yourself into the Inner Circle before the doors close at 11:59pm central time, on April the 15th 2021. The doors will not reopen until August the first, so it will be a waitlist. So you are definitely able to put yourself on the waitlist for when the doors reopen, however, you don’t want to miss out you definitely want to be a part of this community, especially if you’re feeling like you aren’t where you want to be. And now we’re starting second quarter 2021. So maybe first quarter didn’t go the way you had planned. And you want help and guidance and strategy, you need to get yourself into the Inner Circle. Let me help you implement so that we can catch back up and get you to your 2021 goals. Because that’s what this is about. Go to bossgirlcreative.com/InnerCircle. Get yourself in before the doors close. Yeah, I would love to have you in there. And all the other community members would love to have you in there.
Okay, so let’s talk about the fact that you are cut out for this. And if you listen to last week’s episode – and I got a lot of really great feedback from last week’s episode, I so appreciate you guys. Like, you don’t even know. I don’t even know if I could put it into words how appreciative of you I am. Every single one of you that presses play each and every week. Whether you have been here for the long haul or you’re brand new or you’ve been here a year or two years. Wherever you fall in the line of listening to this show. I cannot express in the right words what it means to me to have your support. And for you to be a part of Boss Girl Creative. It means – it means truly so much to me. – And I got a lot of feedback from last week’s episode. And if you followed my advice and have been watching the stories of Rachel Kay Albers on Instagram – R-A-C-H-A-E-L-K-A-Y-A-L-B-E-R-S on Instagram – her highlights, she’s saving everything that she’s been talking about. It’s been truly eye-opening all of the connections she has since made since the Rachel Hollis incident occurred last week. And it has just kind of opened up my brain even further into the fact that I know I am supposed to be doing this show. Doing it the way I’ve been doing it. Being that unconventional business unicorn that I am. The round peg in the square hole. I am meant to be doing what I’ve been doing. I am meant to be here and seeing all of this evolve. And just it’s it’s really crazy. What she’s uncovering, and I don’t want to speak for her, but if you’re curious, you need to go watch her Instagram stories. She is very, very active about all of this. And it’s it’s just nuts.
And it makes me feel like I’m on the right path. And I’ve always been on the right path because I am the type of person that wants to do things my own way. Wants to lead with intention. Wants to lead with purpose. That’s how I’ve built all of my businesses. And yeah, there is some fear attached with a lot of this for me because I don’t want to set myself up into something that might land attacks on my character, which I have experienced. If you go listen to the cancel culture episode. Like, I don’t want to go back there and I don’t want to bring on any type or form of attack because it’s just not my business. It’s not my role or my platform to be that type of human, and it never has and it never will. Like, I am here to say you can run your business unconventionally, you can run your business with purpose, you can run your business with intention, you can run your business through your soul. It is possible. I know of entrepreneurs that have done this. And is it easy to do it this way? No, it’s hard work. Running a business is hard work. End of story. Running a business is hard work, but I don’t think that we need to chase the philosophies that some of these big entrepreneurs are teaching, whether they’re female or male, I don’t think that is one size fits all. I’ve never thought that that was one size fits all. It doesn’t feel right or good to me. And so if it doesn’t feel right or good to me, then I’m not going to teach it.
I’m going to say we have to build a foundation, the Pillars, which I’ve spoke about in the past. I am working on getting my pillars into an ebook that makes it really easy to digest, versus going back and re listening to my pillar series, which is the foundation and should be the foundation of your business. There are business techniques that are hard and fast. Like, you’ve got to know your what, you got to know your why, you have to know your core values, you have to know who you’re talking to, who your ideal customer is. Those things are hard and fast. Like, you have to know those things. Those are basic business principles that you have to incorporate. You can’t have a business without a strong foundation, but the way you run your business, the way you lead your business, all of that should be done with intention and purpose and soul. Like, that has to be part of what it means to be an unconventional business owner. You may be driven by revenue, but it shouldn’t be the only thing you are driven by. There are so many other metrics, whether it’s data-driven metrics, or just things that you want to accomplish. There are so many other metrics outside of money that can be defined in your growth towards success and what that means to you. Your big break, your success, what that means to you. There are other things outside of money that are drivers for that. Yes, we all have to put food on our tables and keep our utility bills paid. That’s a necessity. We have to do that. However, money is not the end all be all, especially if you’re running an unconventional business. It most likely isn’t the only thing you’re motivated by and that is okay.
That is why I’m saying you are cut out for this. There are different sets of rules for those of us that don’t want to do it the conventional way, the way of the Amy Ps or the Marie Fs or the Jenna Ks. You’ve tried, I’ve tried the best launch programs, the best copywriting programs, the best sales programs. And sure they’ve taught you they’ve even taught me some nuggets, but they squarely land you back to where you nearly started. You were expecting the big aha, you were expecting the exact pathway to take so that you could implement and maybe even recreate the success in your own business without being driven by intention and purpose. So then you settle because you’re like, well, what did I do wrong?
It’s because it’s seemingly The only way and you ask yourself, “Why can I not break this mold? Why am I not getting that success that they are so easily proclaiming can happen? Is it even possible for me?” I ask myself that a lot, especially recently. I went back home to drop off some upholstery this past weekend and I was thinking to myself in part of that journey. I’m kind of repeating some of the things that my mom endured and struggled with being in business, and having a side hustle and having a nine to five. And all of the walls she continued to hit up against. And my mom was very driven with intention and purpose. And it’s – I feel like that’s why it’s so important to me is because that’s what I saw my mom modeling, but my mom hit walls everywhere she turned. And I feel like I am hitting some of those same walls and some of those same scenarios and I’m like, “Oh, what gives? Why can’t this be possible for me?” It starts making me question my own integrity, my own intention, my own purpose, and whether or not they’re even good enough. I mean, is it even possible to have a wildly profitable and successful business without adopting two traits that are purely corporate? Like being false being phony being manipulative. Can you even do this and still be you? And the answer is yes.
We are not going to change our style, we are not going to change our instincts, we are not going to change your sensitivity levels. We are not going to change our emotions, we are going to remove anything that feels inauthentic to ourselves to our being, anything that causes us to doubt our abilities, anything that is motivated purely by greed, and anything that is motivated purely by aggression. We are going to allow ourselves to trust not only in ourselves, but also in the world. We are going to focus on the energies of what we do, and get comfortable with transition. We’re going to align with the truth of ourselves and work hard in that and things that support that. So we’re going to work hard to align with the truth of ourselves and we’re going to work hard on the things that support that alignment. More, as in working more, doesn’t always mean or equal freedom. Scaling, up leveling, scaling your business doesn’t always mean or equal freedom. We have to play by the rules that fit our beliefs, and our values.
So it’s time to be honest. It’s time to acknowledge what you want and get clear on your intention. Erase the shoulds. Let yourself want what you want, and align with that want. align with that vision. Let your calling in life create your intention. Do not let it be forced. I know that it’s super easy to go buy a course or show up for a conference or listen to a podcast where somebody ignites something that might fuel your intention momentarily, but what it lacks, is actually giving you the freedom to feel your intention, to allow your intention to cultivate itself, and craft itself from your being. So instead of letting someone else curate your intention, you have to listen to yourself and get deep within yourself and figure out what it is that you want and align yourself with that vision. Let your calling create your intention. Your intention is your desire, your dream, your destiny that’s fused with an energy that has an attention to focus and direction. And it is totally okay if your intention evolves.
So what are you creating right now in your business? Just answer that. What are you creating right now in your business? What is coming out of your business and out of your heart right now? For me, there’s a lot that’s been going on in my world, a lot that is clouding my visions, clouding whether or not I feel grounded in my intention and grounded with my purpose. And it’s calling into question what I actually desire and want, even though I know what I desire and want. And also sometimes when I decide to pivot, sometimes I feel the pressure of others on “Well, you didn’t let that marinate long enough” or “You didn’t try that effectively” or “You didn’t launch that thing effectively.” And when I allow that in – into my space – it brings up fear. It brings up doubt it brings up unworthiness. It brings up a lot of things that I don’t want to make space for, and I shouldn’t make space for them.
And so, I am currently trying to think and brainstorm and noodle on whether or not Sugar Creek just needs to be one brand, The House of Sugar Creek and everything is The House of Sugar Creek. Because I feel like I’ve made these compartments of Sugar Creek. So their’s Sugar Creek Event Rentals and Sugar Creek Creative, which is my design and styling business. And at one point, I thought I was going to have a collective called Sugar Creek Collective where I was going to sell vintage home. And then I have The Studio at Sugar Creek and I have other things that are offshoots, and The House of Sugar Creek was going to be the umbrella to house them all. And then I’m like you’re making this way too hard on yourself. Why? Why do you have all of these brands? Why can it not just be The House of Sugar Creek? And you are this rad event designer and you offer this amazing eclectic collection of event rentals and you are a blogger and influencer and you do sell vintage home goods? Like, why can’t it just all fall under The House of Sugar Creek? And it’s like, it can. It absolutely can fall under just The House of Sugar Creek. I can make it just be The House of Sugar Creek. And why am I making it so hard on myself? Well, probably because I heard somebody say, “Well, you have to align your person with the thing you’re selling. So if you’re attracting different people, maybe you should have different brands.” And so then I decided I would have different brands and that’s not really serving me all that well.
Because at the end of the day, the person I’m attracting ultimately has and shares the same ideals of whom I’m attracting across all the brands. At the end of the day, the ideal customer is still the same ideal customer. Now whether or not they spend more than each other, that’s a different story and I can handle that. That’s just the policies and the procedures that I place into my business. It’s the structure I place into my business. If you want to hire me to be your event designer, this is it. This is what it’s going to be. If you want rentals, these are the policies. This is it, this is what it’s going to be. But ultimately, I’m still attracting the same human. I’m still attracting the same human because my core values aren’t different. My What and my Why aren’t different. And now it just boils down to how do I technically rearrange things the way I want to. What does my website ultimately look like? Right now I have multiple websites and they’re all running the same theme, which is great, but how do I now import the rental side and import the design side and import the shop and import – like oh, that’s the part, the technical part, that I’m now trying to decipher? And how because now on Instagram, for example, I have The House of Sugar Creek. It’s just a placement, a place holder, but how do I get The House of Sugar Creek and swap it with Sugar Creek Event Rentals. It used to be fairly easy. I’ve done it before. I used to be Sugar Creek Vintage Rentals and then I changed it to Sugar Creek Event Rentals and I still have Vintage Rentals so that somebody doesn’t take it from me and that was an easy swap. But now Instagram doesn’t make it easy to swap names, so it’s the technical side of things that I’m going to be bogged down with, but I know I’m going to figure it out.
And at the end of the day, this is my intention. I am leading with my intention. I’m leading with my purpose. I’m leading with I am The House of Sugar Creek. Now Boss Girl Creative will always be Boss Girl Creative. I – like that in and of itself is itself. Yes, it’s under the umbrella of The House of Sugar Creek because I myself am The House of Sugar Creek, but Boss Girl Creative is its own thing. Its own business. I’m not attracting wedding people per se to Boss Girl Creative. If you know I’m in weddings and you meet me and you’ve learned that I have a podcast you probably have come over and clustered with Boss Girl Creative and the other humans that listen to Boss Girl Creative and Boss Girl Creative was built out of my blogging and my influencing side thing that I did and created.
And so now everything’s kind of merging together. And it’s okay. It’s okay to have done it the way I did it. I’m okay with the way I did it. Because again, things are trial and error. And when you were or are chasing that thing that that one guru said was the way you had to do it and you try it out and you’re like, Oh that feels icky, that doesn’t feel comfortable, that doesn’t feel like it’s something that fits with me, then it’s time to go back to your roots and figure out what does feel comfortable to you. What is your intention? How can you lead with that? What is your purpose? What do you want and what do you desire? And let’s get there. Because let me tell you, you are cut out for this. You absolutely are cut out for this and I have faith in you. I have faith in every single one of you. You get to be as unconventional as you want to be and it’s time to celebrate that. It’s time to celebrate the fact that we are round pegs in square holes. It’s time to celebrate our unconventionalness because we are more than just our business. We are purpose-driven. We are intentional, and that needs to be celebrated because we are a different type of entrepreneur. We are the best type of entrepreneur.
Thank you so much for listening to today’s episode again. Get yourself into the Inner Circle. Last call. Go to bossgirlcreative.com/InnerCircle to get yourself in there. Because then the doors are going to close on April 15 at 11:59pm Central Time and will not reopen until August 1. Don’t miss out. I want you in there. You need to be in there. Go to bossgirlcreative.com/InnerCircle. Until next week, I hope you have a great rest of this one.